Campaign for the Third Century Website

 

SUMMARY

Worked with third-party vendors and internal communications staff to develop a website for Colgate’s Campaign for the Third Century.

STRATEGY

The Campaign for the Third Century is Colgate’s first comprehensive fundraising campaign in nearly a decade. With an ambitious $1 billion goal, it is the largest philanthropic campaign in the University’s history - and is the highest amount ever sought by a liberal arts college.

In the months leading up to the campaign launch, I worked with third-party vendors and our internal communications team to design, develop, and produce content for a website, which would outline the campaign’s priorities and funding initiatives. The project won a Gold Award at the 2022 Education Digital Marketing Awards.

Visit the Campaign for the Third Century website.

ROLE: WRITING, WEB DESIGN, CONTENT STRATEGY